Tuesday, 28 May 2013

JCPenney is currently going through a transition phase as it works to win back the customers it lost under its former CEO. Now the company is dealing with the fallout associated with one of its products.

Redditor Wrestles4Food recently found a JCPenney billboard ad for a tea kettle that looked remarkably like a certain German dictator from World War II, especially when blurred:

Does This Tea Kettle Look Like Hitler To You?

Does it look like Hitler? The Telegraph certainly thought so, but JCPenney fired back saying that it was not their intention to evoke the image of Hitler when advertising a tea kettle.

Besides the above response, JCPenney has spent a considerable amount of time on Twitter today defending the ad:

Even if it wasn’t intentional (and it likely wasn’t), the Hitler tea kettle has been good business for JCPenney. It sold out of the kettle online and people are likely picking it up in stores on word of mouth alone. Maybe other brands should start making their products look like Hitler…

But seriously, don’t do that.

[h/t: Business Insider]


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